Nicht nur unsere eigenen Pressemeldungen gehen um die Welt, auch die Buchmesse selbst weist in ihren offiziellen Mitteilungen immer wieder auf NaNoWriMo hin. Hier die englische Pressemeldung, die heute (26.9.) versandt wurde.
Seminars and discussions on new technologies and global strategies
19.09.2007 – Press Information
Digitisation will be centre of attention at this year’s Frankfurt Book Fair (10 to 14 October 2007), as the world’s largest book and media event focuses on a topic which has become a major priority for the publishing industry.
The programme will examine how all aspects of digitisation – from e-books, e-marketing and Web 2.0 through to online platforms such as Google or Amazon – will impact on the industry. Leading figures from the publishing world will take part in a round-table discussion on new technologies and global strategies under the heading: “The Quest for Global Digital Sales: New Relationships and New Revenues”. John Makinson, CEO of Penguin Group will be joined in this debate by Brian Murray, President of HarperCollins, Peter Olson, Chairman and CEO of Random House, and Richard Charkin from Holtzbrinck Publishers, the first publishing CEO to enter the blogosphere with charkinblog. The event will take place on Wednesday 10th October at 2pm in Conference Room Europa.
The Fair also aims to embrace the opportunities offered by new technologies, and an important new addition this year will be the “Web 2.0 Living Room” in Hall 4.2. The room promises to be a fun and interactive space for bloggers and the Book Fair’s podcaster, where visitors can keep up-to-date on the latest news and events from the Fair, or be a part of the live Book Fair podcast production.
The Forum Innovation (Hall 4.2 P 421) will host several events looking at innovative approaches to utilising new media in all aspects of publishing, with seminars on internet marketing, new business models and the changing needs of the market. As well as seminars for trade visitors, there will be plenty of events of interest to the public, such as the focus on podcasts and virtual world “Second Life”, or a talk from participants in the National Novel Writing Month who will be on hand to describe how a novel can be written with the support of an online community.
The Digital Market Place, also in Hall 4.2, will show electronic information products from a wide range of suppliers, including online services, software and multimedia companies, CD and DVD producers and consultancies. The range of products is broader and more diverse than ever, and the book fair can also be described as a ‘content fair’, with 30 per cent of all products at the Fair being digital.
Over 70 professional events on the topic of digitisation are planned, and the fair’s focus on new products, content, markets and services is also expected to result in increased rights deals at the fair. The annual International Rights Directors Meeting will be held at the Fair on October 9th, under the heading “From Fear Factor to Revenue Stream – Managing Digital Rights”. It looks at these new opportunities, and provides an overview of developments in these new technologies and areas of business.
Juergen Boos, Director of the Frankfurt Book Fair commented: “Frankfurt is traditionally a barometer for the international publishing world, and this year we are taking an in-depth look at one of the major issues facing our industry. Publishers are keen to fully utilise the opportunities offered by new media, and our programme reflects this.”
Frankfurt Book Fair promises once again to offer a unique opportunity for publishing professionals to meet, network and share ideas. This year’s focus on digitisation demonstrates the Fair’s ongoing commitment to being a barometer of change for the industry, as well as a forum to discuss the most pressing issues and developments.
Over 2,500 events take place over the course of the five days at the Book Fair. The Frankfurt Book Fair Calendar of Events lists them all: www.book-fair.com/calendar/